We are excited to present our comprehensive branding project for Okra, a distinguished Japanese restaurant located in the vibrant Sai Ying Pun neighborhood of Hong Kong. Our team had the pleasure of creating the complete visual identity for Okra, which encompassed branding, illustration, and motion graphics.

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Okra is a Sai Ying Pun hideaway specializing in rare sakes, Japanese-inspired food, and real music. Not for the faint at heart, this restaurant offers a unique dining experience that pushes the boundaries of traditional cuisine and atmosphere.

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With an aim to reflect the rich cultural heritage and modern flair of Japanese cuisine, we crafted a unique and cohesive brand experience that resonates with both the traditional and contemporary elements of Okra. The illustrative work draws inspiration from Japanese art, while the motion graphics add a dynamic and engaging dimension to the restaurant’s visual storytelling.