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“I'm wearing dark sunglasses today,

because I'm seeing the future and

it's looking very bright.” David Lynch

“I'm wearing dark sunglasses today,

because I'm seeing the future and

it's looking very bright.” 

David Lynch

CLIENT

Fat Penguin Co. LTD.

LOCATION

Hong Kong

SECTOR

Hospitality

SERVICES

Branding

Illustration

3D Modeling

Motion Graphics

36 Days of Type is a project celebrating the art of lettering from global designers and illustrators.

Given our shared love of music, we didn’t need to think twice about a red line to carry us through this challenge. Each of the letters that we have carefully curated is linked to an artist that has, in some way, influenced our lives.


The result is 26 unique letters; each dedicated to one of the musical greats and set to a classic track. We’ve loved using the fusion of typography, animation and music as a way to pay homage to some of our favorite artists as well as honor this type task.

36 DAYS OF TYPE

36 DAYS OF TYPE

CLIENT

Fat Penguin Co. LTD.

LOCATION

Hong Kong

SECTOR

Hospitality

SERVICES

Art Direction

Illustration

36 Days of Type is a project celebrating the art of lettering from global designers and illustrators.

Given our shared love of music, we didn’t need to think twice about a red line to carry us through this challenge. Each of the letters that we have carefully curated is linked to an artist that has, in some way, influenced our lives.


The result is 26 unique letters; each dedicated to one of the musical greats and set to a classic track. We’ve loved using the fusion of typography, animation and music as a way to pay homage to some of our favorite artists as well as honor this type task.

Aretha Franklin | Bestie Boys | The Clash | Depeche Mode 

Erykah Badu | Fugees | Giorgio Moroder | Herbie Hancock 

Iggy Pop | Michael Jackson | Kiss | Lianne La Havas | Bob Marley | Nirvana

New Order | Daft Punk | Queen | Rolling Stones | Sade

Tupac Shakur | Underworld | The Verbe | Wu Tang Clan | The XX

Yeah Yeah Yeahs | Led Zeppelin

THE

FUTURE

IS NOW

THE

FUTURE

IS NOW

YOU WANT IT? WE GOT IT

Use this space to promote the business, its products or its services. Help people become familiar with the business and its offerings, creating a sense of connection and trust. Focus on what makes the business unique and how users can benefit from choosing it.

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Crafting Identities for Tomorrow's Brands

At NEON, we see brands as the beating heart of people and brands.  We are brand builders at our core, combining our passion for brand strategy

(Contact)

Socials

Instagram

Behance

Barcelona

+34 610 948 554

© 2024 by Neon Retrofuture

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